Analytics and the Bottom Line

Video description

As more and more companies have discovered, analytics is a powerful business tool that allows organizations to aggressively leverage their data in key business decisions and processes with impressive results. And use of analytics is not regulated to sales and marketing or finance. As analytics experts Thomas Davenport and Jeanne Harris have discovered, companies are gaining competitive advantage by embedding analytics in every piece of their organization.

Table of contents

  1. Analytics and the Bottom Line 00:59:59

Product information

  • Title: Analytics and the Bottom Line
  • Author(s):
  • Release date: September 2010
  • Publisher(s): Harvard Business Review
  • ISBN: None