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ANATOMY OF DESIGN
As new media collide, resulting in hybrid forms, one of the oldest and most
venerated is undergoing transformations aimed at making it more relevant in a
digitally saturated world. Although conventional book production has not changed
much since 1455, when Gutenberg created his 42-line Mainz Bible, book
designers have nonetheless long been engaged in testing formats and materials.
With the tidal shift away from print to consumption of all things digital, basic
book manufacture is being intensely challenged. Therefore, one reason for today's
surge in experimentation may be to prove once again (because experimentation
seems to occur ...