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Android™ Apps Marketing: Secrets to Selling Your Android App by Jeffrey Hughes

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1. Your Android App Marketing Strategy: Grand Slam or Base Hits?

As an Android app developer, you want to strike it rich selling your app to millions of customers—or at least tens of thousands of customers to make your hard work pay off. Other equally ambitious developers hope to achieve a steady income and perhaps write apps full time and leave their other full-time jobs behind. Although these goals are possible, it takes a lot of hard work to achieve such success.

There are several reasons. First, the sheer number of apps for sale on the Android Market has made it a little more difficult to stand out from the crowd. Instead of just a few similar apps in your category, there are likely many vying for the buyer’s attention. You are competing ...

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