1. Pre-Production

The doorway to a well-planned animated piece


Animation is a limitless storytelling medium. Artists can create worlds, defy gravity, flip from factual to fantasy, and transport audiences to places they never imagined. But jumping right into animation before completing the stages of pre-production is kind of like climbing into the ring with a prizefighter without having had a single boxing lesson. You might get a lucky jab in here or there, but after that it’s going to be a bloodbath.

Animated storytelling is all about planning. Most failed projects reach that low point because a director began animating before answering three ...

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