2. Storytelling

Tame the limitless medium

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There are lots of reasons to love telling stories using animation. But the best reason? There are no limits. You can break the rules of gravity, toss aside the space-time continuum, invent impossible worlds, and take your audience on a journey simply with shapes, sounds, and colors. Want a glorious swirling moment in human history to take place on a single blade of grass? Go for it. Want people to literally wear their hearts on their sleeves? It’s your world! Anything is possible and anything goes.

With such possibility comes the opportunity to stretch the limits of your imagination and indulge in the ...

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