Chapter 4. Designing an Enterprise Roadmap
Our commitment is to have customer-centric culture be a long-term part of Experian's DNA. ... Once the Client Promise roadmap was built, there was real excitement because now employees knew exactly what was expected.
Before embarking on a Net Promoter program, it's important to remind yourselves what a program is and what it is not. It is not a process you apply to your organization for a couple of years and then toss away, and it is not an off-the-shelf solution. Although there are common elements to any loyalty program, each organization's program has to be designed to fit its unique circumstances. ...
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