February 2023
Intermediate to advanced
344 pages
9h 56m
English
Overview
In API Analytics for Product Managers, you will learn how to approach APIs as products to drive revenue and business growth. The book provides actionable insights on researching, strategizing, marketing, and evaluating the performance of APIs in SaaS contexts.
What this Book will help me do
- Learn to develop long-term strategies for managing APIs as a product.
- Master the concepts of the API lifecycle and API maturity for better management.
- Understand and apply key metrics to measure activation, retention, and engagement of APIs.
- Design support models for APIs that ensure scalability and efficiency.
- Gain techniques for deriving actionable business insights from metrics analysis.
Author(s)
Deepa Goyal is an experienced product manager who specializes in API lifecycle management and analytics strategies. With years of industry experience, she has developed deep expertise in scaling and optimizing APIs to deliver business value. Her practical and results-oriented writing style makes complex topics accessible for professionals looking to enhance their API strategies.
Who is it for?
Ideal for product managers, engineers, and executives in SaaS companies looking to maximize the potential of APIs. This book is especially suited for individuals with foundational knowledge of APIs aiming to refine their analytical and strategic skills. Readers will gain actionable insights to track API performance effectively and implement metrics-driven decisions. It's a must-read for those focused on leveraging APIs for business growth.
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