O'Reilly logo

App Development Recipes for iOS and watchOS: A Problem-Solution Approach by Molly K. Maskrey

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

© Molly K. Maskrey 2016

Molly K. Maskrey, App Development Recipes for iOS and watchOS, 10.1007/978-1-4842-1820-4_7

7. UI/UX

Molly K. Maskrey

(1)Parker, Colorado, USA

The first thing a user sees when she starts your app (Figure 7-1) is the user interface—the screen of stuff that pops up after they launch the app. We all know the value of a first impression and that you never get a second chance at one. Because there will almost always be one or more competitors to your iOS app in the App Store, if you fail to keep the user engaged from the very beginning, chances are she’ll just download the next app in the search results.

A371701_1_En_7_Fig1_HTML.jpg
Figure 7-1. The goal of every ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required