Video description
Presented by Jasmine Ngo, Mgr, Analytics & Marketing Science at Deutsch
Sometimes, conversations on social media don’t reflect the mass’ sentiments accurately (think about people who rarely use Twitter or have a public profile on Facebook). That’s when local news come into play – local articles can sometimes reflect sentiments on certain topics by specific areas. By scraping thousands of articles online and using NLP / other methodologies to analyze them, we can get interesting insights on different topic. This talk introduces a tool to do that.
Table of contents
Product information
- Title: Apply Natural Language Processing in Segmenting Online Audience
- Author(s):
- Release date: September 2019
- Publisher(s): Data Science Salon
- ISBN: None
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