Chapter 19. Fast or Right?

Thus, though we have heard of stupid haste in war, cleverness has never been seen associated with long delays.

—Sun Tzu

You have undoubtedly heard that when given the choices of speed (time), cost, and quality, we can only ever choose two. This classic statement is a nod to the tradeoffs inherent in attempting to optimize the time, cost, and quality triad. In maximizing one of these variables—say, time (as in focusing on a fast delivery)—we must either relax our quality or cost boundary. Put another way, we need to either hire more people to deliver faster or cut corners on quality to deliver on time.

In this chapter, we discuss the general tradeoffs made in business, and specifically in the product development life ...

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