Introduction

This compilation of articles and editorials published by Professor Czinkota in news media worldwide contains thoughtful insight into core dimensions of international business and trade. The vast array of themes reflects how international business reaches every corner of our world today. This volume makes much of this complexity more accessible by presenting the topics, its analysis and controversies, and possible new directions in a few pages—just enough for bed time reading. Also, each analysis is accompanied by t cartoon, developed by Czinkota and award winning cartoonist David Clark. Through the parsimonious use of the word and the frequent offer of insightful cartoons, we hope to enhance understanding and appreciation of the ...

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