In 2005, Min-Liang Tan co-founded Razer with Robert Krakoff in California. One of Razer’s earliest initiatives was sponsoring esports players. The company also supported popular gamers on livestream platforms like YouTube and Twitch. For gamers around the world, Razer and its triple-headed snake logo became synonymous with quality gaming hardware and esports.
Razer’s growth has mirrored the rise of gaming and esports. The shared ascent is no coincidence. One of Razer’s biggest marketing coups was sponsoring esports players, ...
