CHAPTER 31

Getting Started With Evaluation

Evaluation should be simple, right? You do something. It is right or wrong. You can count it. It changed or didn’t. It made a difference or didn’t. Clear enough. Right?

How clear is your organization about the value of evaluation? Do your leaders and your talent development staff understand how it can help? If not, it certainly isn’t due to a shortage of information or models—think about how many conferences, books, articles, classes, and electronic resources there are. What’s the problem?

We need to make evaluation an integral part of the development cycle. No matter where your organization stands on evaluation, as a talent development professional you can do your part to disseminate information about ...

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