Skip to Content
Attracting Perfect Customers
book

Attracting Perfect Customers

by Stacey Hall, Jan S. Stringer
October 2001
Intermediate to advanced
200 pages
4h 7m
English
Berrett-Koehler Publishers
Content preview from Attracting Perfect Customers
79

9What Do Your Perfect Customers Expect You to Deliver?

What would you attempt              to do if you knew             you could not fail?                    Robert Schuller

NOW THAT you have a clearer picture of what a perfect customer or client is for you, it’s time to turn your attention to what qualities and attributes make you a perfect vendor for your perfect customers. A relationship is a two-way street. If we expect our perfect customers to deliver all that we want, we must be prepared to deliver what they want, too.

How do you know what your customer expects of you? The answer is simple. As with every other part of your Strategic Attraction Plan, you get to say what you want them to expect of you.

Does this sound impossible? ...

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.

Read now

Unlock full access

More than 5,000 organizations count on O’Reilly

AirBnbBlueOriginElectronic ArtsHomeDepotNasdaqRakutenTata Consultancy Services

QuotationMarkO’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.
Julian F.
Head of Cybersecurity
QuotationMarkI wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.
Addison B.
Field Engineer
QuotationMarkI’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.
Amir M.
Data Platform Tech Lead
QuotationMarkI'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Mark W.
Embedded Software Engineer

You might also like

BUILT FOR GROWTH Expanding Your Business Around the Corner or Across the Globe

BUILT FOR GROWTH Expanding Your Business Around the Corner or Across the Globe

Arthur Rubinfeld, Collins Hemingway

Publisher Resources

ISBN: 1576751244