Balanced Scorecard Strategy For Dummies®

Chapter . Introduction

There are many reasons for reading a book about implementing Balanced Scorecards in your business. Perhaps you’ve read or heard about Balanced Scorecards, and you want to know more about how they can improve your business processes and enhance the bottom line. Or maybe you have taken a new job and inherited a Balanced Scorecard system that isn’t working right — and that is taking far more time to maintain than it’s worth. Or you might have a highly tuned Balanced Scorecard system in place — complete with well-designed dashboards — but you would like to get some advice on how to fine-tune your Balanced Scorecards and continually improve them.

Balanced Scorecard Strategies For Dummies was written to respond to each of these needs — and many more. The book avoids the business fad-of-the-month approach common in many works of this type, instead focusing on tried-and-true solutions to the most common situations and problems that real business leaders face: solutions that will stand the test of time and be just as effective tomorrow — or a year or decade from now — as they are today.

Balanced scorecards have emerged as one of the most effective business tools available today. The bad news is that there is much confusion out there in the business world as to exactly what a Balanced Scorecard is, and how to design and implement ones that work. The good news is that this book solves these problems — and more.

We specifically designed this book to provide you with the ...