Balanced Scorecard Success: The Kaplan-Norton Collection (4 Books)

C H A P T E R   S I X

Creating Business Unit Synergy

CORPORATIONS CONSIST OF A COLLECTION of divisions and business units that may compete in different industries, have different customers, and employ different strategies. Executives in the corporate office must determine how they add value to their collection of business units so that the whole is greater than the sum of its parts. The Balanced Scorecard provides a framework for clarifying the value created by the corporate headquarters, as the synergies generally can come from any of the four perspectives ...