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Becoming Facebook by Mike HOEFFLINGER

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Imagine you are 22 years old, just out of college, and starting a new job. Further imagine being a foodie and your new job is with Whole Foods—a company second to none on its impact on what Americans eat. After all, how many multibillion-dollar grocery companies refuse to sell popular products, such as Coke, that they view as unhealthy? How many build a national supply chain for natural foods such as pesticide-free produce and organic milk? How many have standards for "clean foods" that are far tougher than those of our government? None—other than Whole Foods. The company is also notable in being viewed by employees as a great place to work.1 Whole Foods strives to create a friendly environment where its team members share ownership of the success ...

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