CHAPTER 16Case Study: The Dead Goods

Yes, it's true. On the morning of 12 May 2006, six supposedly dead rock stars walked into the offices of Colly Logic Records and announced their intentions to bring their music to the world once more. The six—Jimi Hendrix, John Lennon, Kurt Cobain, Jeff Buckley, Janis Joplin, and Keith Moon—have actually been on a small island called Flatey just off the coast of Iceland all along, piecing together the songs for their comeback album Six Feet Over. Regrettably, founder member Elvis Presley backed out at the eleventh hour, citing ongoing commitments with his cod farm as the reason for his withdrawal.

Anyway, the world awaits, and The Dead Goods are going to blow every mind on the planet. In the '60s, '70s, '80s, ...

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