One of the most important things to remember when working with a database is to sure that the data you are putting into the database is as clean as possible. Let’s say you are a customer service rep and you get a call from John Smith. One of the first things you are supposed to do is verify his information. Now I’m not putting down CSRs, as they have a tough job, but some of them are like Anchorman and will just read what is in front of them. So let’s go to the wonderful world of make believe and see how this could go with bad data in the database:
Caller: ...
