Chapter 5. Packaging, Publishing, and Managing Applications
Every developer dreams of becoming an instant millionaire by creating an application that everyone loves to use. You will have that chance when you develop your own application and then package, distribute, and sell it to millions of Windows Phone users worldwide through the Windows Marketplace.
There are three options for distributing your application through the Windows Phone Marketplace.
You can sell your application at fixed cost that you specify and earn 70% on each sale.
You can distribute your application for free (up to 100 free applications). If you decide to distribute your application for free, consider incorporating Windows Phone 7 Ad SDK so you can earn money from advertising. ...