Precision On Paper
“If a leader can’t get a message across clearly and motivate others to act on it, then having a message doesn’t even matter.”
—Gilbert Amelio, former CEO of National Semiconductor and Apple Computer
As pervasive as electronic writing has become, more traditional forms of communication are still alive and well. No business manager can advance far without knowing how to write formal letters, reports, and other longer pieces of official correspondence. Internal memos still get circulated within the walls of companies. Letters that give thanks, praise, or critique should flow easily from your pen (or keyboard), since you will be called on often to produce them. In addition, you must learn to present cogent arguments in memos ...
