6

Networks of Successful People

“Networks matter here more than anywhere else I have ever been,” I was proudly told by the president of one of the world’s most beloved consumer-products organizations. “If you’re an employee and you don’t figure this out, it just doesn’t matter how smart you are or what you have done before.”

As a network researcher, I was excited to hear those words. An understanding of networks, I knew, was the key to understanding effective collaboration, as we will see in this half of the book. Had I found a like-minded colleague, someone with influence who was ready to put network ideas into play for a massive organization?

“Great!” I replied. “What kinds of things do you do to help people cultivate the right connections?” ...

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