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Beyond Referrals: How to Use the Perpetual Revenue System to Convert Referrals into High-Value Clients
book

Beyond Referrals: How to Use the Perpetual Revenue System to Convert Referrals into High-Value Clients

by Bill Cates
April 2013
Intermediate to advanced content levelIntermediate to advanced
256 pages
5h 1m
English
McGraw-Hill
Content preview from Beyond Referrals: How to Use the Perpetual Revenue System to Convert Referrals into High-Value Clients

2 ENHANCE YOUR REFERABILITY

ARE YOU REFERABLE?

Are you referable? How do you know? One barometer of your referability is that you’re getting referrals without asking for them. Are you? Do you have such a good initial process with new prospects and clients that they are thinking of people to refer you to before you even do much work for them? And as you work with your clients, do some of them continue to pass your name along and connect you with people? This is one measure of your referability. And this counts, by the way. Getting referrals without asking for them is a testimony to your good work.

This section will give you a few ideas on how to become even more referable—to be purposeful in enhancing your referability—so that you get more referrals ...

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Publisher Resources

ISBN: 9780071791663