April 2013
Beginner to intermediate
336 pages
8h 14m
English
Content preview from Big Data For Dummies
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Chapter 13
Understanding Text Analytics and Big Data
In This Chapter
Exploring the different types of unstructured data
Defining text analytics
Unstructured analytics use cases
Putting unstructured data together with structured data
Text analytics tools for big data
Most data is unstructured. Unstructured data includes information stored internally, such as documents, e-mails, and customer correspondence, as well as external information sources that are important to your organization, such as tweets, blogs, YouTube videos, and satellite imagery. The amount and variety of this data are growing rapidly. Increasingly, companies want to take advantage of this wealth of data to understand the implications for their business today and in the future.
While image and audio analysis are still in the early adopter stage, text analytics is evolving into a mainstream technology. Here’s an example of how one company was able to leverage its text data to support business decision making. A large ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.