Skip to Main Content
Blogging All-in-One For Dummies, 3rd Edition
book

Blogging All-in-One For Dummies, 3rd Edition

by Amy Lupold Bair
April 2023
Beginner content levelBeginner
768 pages
19h 53m
English
For Dummies
Content preview from Blogging All-in-One For Dummies, 3rd Edition

Chapter 4

Writing for Your Niche

IN THIS CHAPTER

Bullet Creating content

Bullet Branding your niche blog

Bullet Publishing off-blog content

In many ways, creating content for a niche blog isn’t much different from writing for a broader topic, but niche blog content does need to stay focused on the specific topic of the blog. This brings with it a unique set of challenges. Readers visit a niche blog for targeted content about a subject they’re interested in. If your niche blog content steers off course significantly with irrelevant content, readers will become confused and look elsewhere to find the targeted content they want and need.

Consider a blog about classic rock that suddenly contains content about classical music. How do you think the blogger’s audience of classic rock enthusiasts would react to this type of inconsistency in content? It’s unlikely that they would be happy about it. In fact, they might turn their backs on the blogger and seek another source for the information, opinions, and conversations they’re looking for about classic rock music.

Writing about a niche topic doesn’t mean you need to limit yourself, but it does mean you need to find creative ways to expand your subject while ...

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Start your free trial

You might also like

Blogging For Dummies, 7th Edition

Blogging For Dummies, 7th Edition

Amy Lupold Bair

Publisher Resources

ISBN: 9781119989011Purchase Link