Chapter 7
Benefiting from Indirect Monetization Opportunities
IN THIS CHAPTER
Requesting guest blogging fees
Booking speaking engagements
Offering consulting and writing services
Asking for donations
Using licensed or ad-supported syndication
Accepting job offers
Self-publishing your content
Some bloggers don’t like the idea of displaying ads on their blogs or publishing sponsored content. The concern is that monetizing a blog can damage the blog’s brand image by making readers believe the blogger is more interested in making money than providing useful content and building relationships with readers.
For most bloggers, there’s both a monetary investment to keep a blog going as well as a significant time investment. Therefore, it’s common for bloggers to search for some way to generate ...
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