October 2012
Beginner
320 pages
7h 37m
English
book
Blogging to Drive Business: Create and Maintain Valuable Customer Connections, Second Edition
by Eric Butow, Rebecca Bollwitt
Content preview from Blogging to Drive Business: Create and Maintain Valuable Customer Connections, Second Edition
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Introduction
Blogs represent a great opportunity for businesses to get their names out into cyberspace as experts in their line of work. Often, however, businesses don’t know where to start or about potential pitfalls (for example, how to attract the most people to their blog, what to say, and perhaps more important, what not to say).
Blogging to Drive Business will help businesses of any size learn more about blogging, from both the technical and strategic perspectives. After all, you need the specific technical instructions to set up your blog and add information to it, and you need to know how to get eyeballs looking at your blogs and how to leverage your blog with your other online (and offline) marketing efforts.
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.