To place your meme precisely where we will be directing our fovea , and thus our attention, the first idea that likely occurs to you is to “learn our goals” and you would not be wrong. “Goals serve a directive function,” psychologists Locke and Latham wrote in 2002, summarizing 35 years of research on the topic. “[T]hey direct attention and effort toward goal-relevant activities and away from goal-irrelevant activities.” i But we want you to take a step back even from that. The first thing you must do is learn whether or not we even have a goal. If we do, then any meme that interrupts us will be ignored ...
© David C. Evans 2017
David C. Evans, Bottlenecks, 10.1007/978-1-4842-2580-6_2
2. Task Orientation
David C. Evans1
(1)Kenmore, Washington, USA
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