October 2014
Beginner
224 pages
5h 1m
English
book
BrainScripts for Sales Success: 21 Hidden Principles of Consumer Psychology for Winning New Customers
by Drew Eric Whitman
Content preview from BrainScripts for Sales Success: 21 Hidden Principles of Consumer Psychology for Winning New Customers
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Do you want to persuade with more power and effectiveness? Start speaking in a way that draws pictures in your prospects’ minds. Most salespeople are so boring in their sentence construction that it’s like watching a movie on a blurry dark screen.
How long would you sit in a movie theater if the images on the screen were blurry, dark, and washed out instead of crisp, clear, and colorful? How intellectually and emotionally moved by the writer’s and director’s work would you be? How long before you threw your bucket of buttered popcorn at the screen and stormed out, possibly asking for a refund?
This hellish theater experience ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.