F39 Job:09-26878 Title:RP-Brand Bible
#175 Dtp:204 Page:274
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001-320_26878.indd 274 10/7/11 10:32 AM
BRAND BIBLE274
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The idea was that three institutions would be joining
together under one umbrella: the Garanti Gallery,
which focuses on contemporary art; Platform
Garanti, which focuses on architectural and cultural
projects; and the Ottoman Bank Archive and Research
Center, which is part of the Ottoman Bank Museum.
Those three entities coming together under one roof
presented a very dierent kind of cultural institution.
One of the thin ...
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