chapter 11

Storytelling

You have articulated your hook, tested it with others and then worked through the GROW Model. Now, you will be better able to write stories that support what you do. Once someone shows interest in what you do, you will need to tell stories about yourself that amplify how you add value in the real world.

Storytelling is an important tool in your ability to influence others. It enables you to create a deeper connection with an audience by adding the human aspect to what you have done, helping your audience to see how you operate with the skills and experiences many others may have, that set you apart.

Hiring managers are ...

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