chapter 15

Aligning your CV and covering letter with your brand

This chapter covers how you position yourself in the world through your CV and covering letters.

The exercises that you have worked on as you progressed through this book have developed your awareness of who you are and how you can evoke your brand in line with your aspirations. Without doing the exercises and learning more about how you want to work a CV it is just a one-dimensional piece of paper.

Before updating your CV, we need to bring everything you have learned about yourself together to ensure what you write in your CV reflects the authentic you.

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