Chapter 14

No Touch Left Behind: Feedback Is Essential


Error ambiguity, the philosophy of feedback, feedback in the absence of physical feeling, the loss of the mouse pointer

Whenever we present a state of affairs which is known to be reinforcing at a given drive, we must suppose that conditioning takes place, even though we have paid no attention to the behavior of the organism in making the presentation.

—B. F. Skinner explaining superstitious behavior, Journal of Experimental Psychology (1947)


Picture yourself using a traditional PC: you move the mouse pointer to an on-screen object, you click the mouse button—and nothing happens. What do you assume caused the failure? The overwhelming majority of users in this situation ...

Get Brave NUI World now with O’Reilly online learning.

O’Reilly members experience live online training, plus books, videos, and digital content from 200+ publishers.