Bridging Intention to Impact: Transforming Digital Product Development through Evidence-Based Decision-Making

Chapter 8

Building Data Collection Systems (FIA Step 3, Part 2)

Before delving into this book, you might have questioned whether it is possible to construct metrics for any given behavior or sentiment. However, the previous chapter illuminated the immense potential of starting with a functional definition of metrics, encouraging you to look beyond the perceived limitations of current infrastructure and expertise. The process of crafting an ideal metric narrative demonstrated that, in theory, anything is measurable. By now, you should have a list of ideal metrics to capture as part of your FIA. It’s time to confront the practical realities and acknowledge that not all metrics can be captured within the constraints of available resources.

While ...