July 2012
Beginner to intermediate
240 pages
3h 52m
English
Content preview from Brilliant Business Plan
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‘The person who knows how will always have a job. The person who knows why will always be his boss.’
Diane Ravitch, quoted in Quotable Business, by Louis E. Boone
It is now important in writing the Business Plan to return to some of the internal dimensions of the business. And in particular, the people to run it. A business is made up of people so how do we organise and manage this important element? And, importantly, how do we highlight this in the Business Plan?
You are the boss
When we are seeking lenders/investors, three questions arise in their minds:
- Is there a market?
- Does the business have the products/services to win?
- Does the business ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.