If you make customers unhappy in the physical world, they might each tell six friends. If you make customers unhappy on the Internet, they can each tell 6,000 friends.
Jeff Bezos (founder of Amazon)
I am no expert in technology and, in fact, my husband laughs at me for my lack of knowledge. I also seem to have a strange effect on it where it often goes wrong for me and then works perfectly well for someone else. What I am is totally addicted to is buying products and services over the Internet, and I know what works for me and what doesn’t. It’s really important to recognise that customers always want the same things no matter how they go ...
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