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Brilliant Persuasion by Stephen C. Young

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Pre-suppositional questions

What is important to you about formulating powerful pre-suppositional questions?

One of the simplest means to enhance and develop your persuasive skills with your colleagues, prospects and clients is to modify your language slightly and one of the smartest ways to achieve this is to integrate pre-suppositions into your speech.

It is challenging to frame a question that is not pre-suppositional because most are, and we ask them unconsciously because it is second nature. Think about this: rather than asking questions to merely acquire information, what advantages do you imagine you will enjoy by proactively planting pre-suppositions into your ...

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