It’s the big day – pitch day.

For some, this is the moment of truth, the one defining hour in which everything comes together in the climax that is the pitch itself. For these people, the likely outcome is defeat. Because if you’ve left it all down to pitch day, and your success is down to how well you perform in the pitch itself, then you have left it too late. Your objective must be this: to have as good as won the pitch before you even open the door to the pitch room.

The importance of starting off in front

Here is one of the most effective methods. In a process hijack you engage with the prospect very early on, in a working environment ...

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