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Brilliant Social Media by Adam Gray

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Chapter 8 Facebook

What is it?

Facebook is the biggest network there is. Currently it has just over 1 billion members and for this reason alone it is arguably the most important network for both individuals and businesses.

tip

Over half of the UK population has a Facebook account and the number continues to grow, but this isn’t the only reason you should take notice of it. It is one of the ‘stickiest’ sites on the internet – meaning that when people come to Facebook they tend to stay for a long time, so they’re not just coming to comment on a photo. Statistics produced ...

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