Build a Profitable Online Business: The No Nonsense Guide is a highly condensed step-by-step guide on how to build and run profitable websites.
Serial web entrepreneur Mikael Olsson gives you in a nutshell all the tools, tips, and savvy you'll need to create and operate online businesses that will automatically generate streams of effortless income for you. He shows you all the tricks and shortcuts for building your own amazing website and running your own online business profitably and efficiently, without wasting a nickel or a minute.
You won't find any technical jargon, drawn-out lessons, or feel-good fluff in this book. What you will find is an expert guide that pulls no punches in serving up the clean hits of hard information that any web entrepreneur needs to succeed at all aspects of an online business: website construction, SEO, marketing, monetization, and conversion.
What you'll learn
From Build a Profitable Online Business you'll learn:
How to strategize, design, start up, and operate your own online business.
How to build a professional-quality website with minimal outlay.
How to attract visitors to your website and make them come back for more.
How to monetize your website in 5 different ways.
How to automate your websites to produce constant streams of passive income.
Who this book is for
The primary audience for this book is individual entrepreneurs who want to create successful web businesses with the least expenditure of time and money and run them as automated engines of passive income. The secondary audience is small companies, to which the strategies and techniques presented in the book apply equally well.
This is not a book for people to program or use tools to build a website, so the audience is spared skipping through material that will not be helpful, or is redundant, or not at the correct level for them.
Table of contents
- Title Page
- Contents at a Glance
- About the Author
PART 1: Site Setup
- CHAPTER 1: Site Type and Niche
- CHAPTER 2: Web Hosting
- CHAPTER 3: Domain Name
- CHAPTER 4: Site Structure
- CHAPTER 5: Site Design
- CHAPTER 6: Performance
- CHAPTER 7: Validation
PART 2: Onsite SEO
- CHAPTER 8: Search Engines
- CHAPTER 9: Site SEO
- CHAPTER 10: Keyword Research
- CHAPTER 11: Using Keywords
- CHAPTER 12: Content
- CHAPTER 13: Content Pages
- CHAPTER 14: Navigation
- CHAPTER 15: Navigation Pages
PART 3: Marketing
- CHAPTER 16: Increasing Traffic
- CHAPTER 17: Link Building
- CHAPTER 18: Quality Links
- CHAPTER 19: Artificial Link Building
- CHAPTER 20: Natural Link Building
- CHAPTER 21: Directories
- CHAPTER 22: Social Bookmarking
- CHAPTER 23: Social Networking
- CHAPTER 24: PPC
PART 4: Monetization
- CHAPTER 25: Profit
- CHAPTER 26: Donations
- CHAPTER 27: Advertising
- CHAPTER 28: Affiliates
- CHAPTER 29: Services
- CHAPTER 30: Products
PART 5: Conversions
- CHAPTER 31: Stickiness
- CHAPTER 32: Return Visitors
- CHAPTER 33: Sales Pages
- CHAPTER 34: Credibility
- CHAPTER 35: Credibility Pages
- PART 6: Conclusion
- Title: Build a Profitable Online Business: The No-Nonsense Guide
- Release date: October 2013
- Publisher(s): Apress
- ISBN: 9781430263791
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