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Build a Profitable Online Business: The No-Nonsense Guide
book

Build a Profitable Online Business: The No-Nonsense Guide

by Mikael Olsson
October 2013
Beginner
184 pages
3h 30m
English
Apress
Content preview from Build a Profitable Online Business: The No-Nonsense Guide

CHAPTER 9

image

Site SEO

Web Crawlers

Search engines use automated software—known as web crawlers, robots , or spiders—to search the web and index pages which are then analyzed and ranked. For web crawlers to be able to read your content, it needs to be visible to them. Crawlers basically cannot see anything that is not a piece of text. Content embedded in formats such as Flash, JavaScript and images cannot be read, and therefore it is text lost for boosting your search rankings. This chapter contains some basic rules that will let you avoid this by enhancing your site’s visibility to web crawlers.

JavaScript

JavaScript is a client-side scripting language ...

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Publisher Resources

ISBN: 9781430263791Purchase book