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Build a Profitable Online Business: The No-Nonsense Guide
book

Build a Profitable Online Business: The No-Nonsense Guide

by Mikael Olsson
October 2013
Beginner
184 pages
3h 30m
English
Apress
Content preview from Build a Profitable Online Business: The No-Nonsense Guide

CHAPTER 32

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Return Visitors

Returning visitors usually account for the majority of the traffic to a successful well established website. These visitors are more valuable to you, because the more time they spend at your site the more likely they are to earn you money through your monetization strategies. An added benefit of return visitors is that they are easier to convert into paying customers, because they have established trust with your site.

Getting people to come back to your site is a similar challenge to getting people to stay there for long periods of time. Therefore, the strategies discussed in the previous chapter on Stickiness will ...

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Publisher Resources

ISBN: 9781430263791Purchase book