Chapter 7. Elements of a Website

Before you jump into building your website, you need to understand its parts. I covered the definitions of a web page and a website earlier in this book, but these definitions need to be expanded if we are going to discuss building elements of web pages and websites.

This chapter covers what makes good website content, the parts of a web page, and the parts of a website. Finally, it covers web advertising and whether it has a place on your website.

Content

Content is the meat of your website, and it’s the reason people come to it. If you don’t have excellent, unique content, people have no reason to type in your URL or click ...

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