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Build, Run, and Sell Your Apple Consulting Practice: Business and Marketing for iOS and Mac Start Ups by Charles Edge

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© Charles Edge 2018
Charles EdgeBuild, Run, and Sell Your Apple Consulting Practicehttps://doi.org/10.1007/978-1-4842-3835-6_11

11. Diversifying Your Portfolio

Charles Edge1 
(1)
Minneapolis, Minnesota, USA
 

Many a consulting firm starts off doing hourly consulting. At some point, we invariably expand into insourcing, selling hardware, managing software subscriptions for customers, writing software for customers, specializing in specific products, and, one of the most popular, dabbling in managed services.

When looking to diversify your portfolio of offerings, get started small when you can. If you have traditionally only provided managed services, consider having your team work on fixed-fee or special projects. If you usually do hourly consulting

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