chapter 3
Creating your community experience
If you haven’t tried to develop your own community website before, it can feel like walking through a minefield with a blindfold on. There are a whole bunch of things which can blow up (and you don’t even know about them yet).
I’ve seen organisations flush millions of dollars down the drain through terribly designed community websites. Almost nothing causes community leaders more stress than trying to create a new community website from scratch. Like building a home, it often winds up being far more expensive, time-consuming, and difficult than you ever anticipated.
This chapter is going to guide you ...
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