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Building Success with Business Ethics: Advice from Business Leaders (Collection) by Helio Fred Garcia, Jon Huntsman, Ken Blanchard, Colleen Barrett, Doug Lennick, Fred Kiel Ph.D.

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7. Performance: The Physicality of Audience Engagement

Lisa Warshaw was starting on her fourth career. It was the year 2000, and Ms. Warshaw had just been named Director of the Wharton Communication Program. That program was supposed to prepare MBA students at the Wharton School of the University of Pennsylvania to be effective communicators in business settings.

Ms. Warshaw had spent the previous 11 years teaching part-time in that program while she and her husband raised four sons. She had started her first career in statistics at the International Monetary Fund. She then earned an MBA from the Harvard Business School, and worked as an operations manager and investment banker. During that time she observed that the most successful senior managers ...

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