CHAPTER 4

Location, Location, Innovation

We are not going to be able to operate our Spaceship Earth successfully nor for much longer unless we see it as a whole spaceship and our fate as common. It has to be everybody or nobody.

R. Buckminster Fuller

IT WAS A DAMASCENE CONVERSION. MILES FROM THE DAMP, NARROW London streets, whale-watching with his family on a boat off the coast of Alaska, London real estate developer Adrian Wyatt found himself in the presence of great blue whales—the largest creatures on the planet, the kings of creation. Against a backdrop of ancient mountains, primeval forests, the huge sky, and oceans teeming with life, it became suddenly and stunningly clear to Wyatt just exactly what was at stake. Words like climate change, ...

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