Chapter 4: Redesigning or Expanding the Site
In This Chapter
Deciding whether to redesign or add on
Redesigning a site
Managing a stress-free expansion
Knowing what to do after the re-launch
Keeping content fresh
When you design a website, you should keep options open to expand the site as your business or your client’s business grows. Expanding a site doesn’t need to be rocket science. If you’ve done your homework and archived the site as discussed in the previous chapter, you have a solid base from which to work. When the marketing kicks in and the site gains popularity, the business associated with the site will grow as well, inevitably leading to a major revision or expansion.
In this chapter, we give you some pointers for revising or expanding a site — and, more importantly, how to tell whether you should redesign the site or add on to it.
Deciding to Redesign or Add On
You designed a wonderful website for your business or a client; you uploaded the design and went on your merry ...
