Engaging your emotional intelligence is just as important in speaking as it is in listening. Think of listeners and speakers as partners in the communication process. Just as listeners need to work hard to understand meaning, speakers need to work hard to engage listeners and make meaning clear. This section provides six general speaking strategies that help listeners pay attention and interpret your meaning effectively:
Focus on your audience.
Share the conversation.
Use clear, concrete, unambiguous language.
Support your message with good nonverbal communication.
Avoid language that triggers a negative response.
Frame negative comments positively.
Many speakers fail ...