Business Essentials, 12/e

Chapter 2 Understanding Business Ethics and Social Responsibility

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How do companies that care about society balance social welfare with profits? Should we punish those that don’t?

Learning Objectives

After reading this chapter, you should be able to:

1. 2-1 Explain how individuals develop their personal codes of ethics and why ethics are important in the workplace.

2. 2-2 Distinguish social responsibility from ethics, identify organizational stakeholders, and characterize social consciousness today.

3. 2-3 Show how the concept of social responsibility applies both to environmental issues and to a firm’s relationships with customers, ...